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50+ Instagram hashtags for more likes, comments and followers
You can do many things to gain more likes, comments and followers on Instagram. You can indulge in follow-unfollow-scams, which isn't quite smart and may get you reported and blocked as a spammer. You can try liking for likes, but it's not very effective. You can try leaving comments to other people's posts, but forget about leaving generic and thoughtless ones. I have a simple recipe for more comments, but on top of that I utilise lots of hashtags. Hashtags, in the end, are the best way to get your posts in front of other Instagram users, which then leads to more likes, comments and followe...
Professional or personal
Not that long ago, when social media was still considered as a very new and unknown thing, businesses were scared about it. As I interviewed representatives of big companies for my thesis about social media in b2b marketing, it was a recurring theme. They didn't know what to do, they didn't want to be the first ones to test things, they didn't want to share the business secrets, they didn't want to appear unprofessional. Social media, the big unknown, had an aura of unprofessionalism. Times have changed. These days, if a business doesn't utilise social media it's making a huge mistake. Blogg...
What is an online presence?
Presence is existence, appearance, attendance, being there, showing up. Presence is attitude, charisma, behaviour, aura, conduct, personality, attraction. The word presence comes from Latin for being at hand. In short, having an online presence means existing on the Internet. An online presence is how and where you can be found on the web. It's your online representation, where you exist. Besides web, online presence often includes other parts of the Internet, such as emails and social media services. Online presence is much more than just your website. It's your whole existence on web a...
Moderating comments
I've tried many methods during all these years. Some of them have been more successful than others, some have failed terribly. Fighting comment spam could easily become a full time job. I had been using Mollom for quite a while, and been somewhat happy with it. It wasn't perfect, but it mostly did what it should. Mostly. Then something changed. I still don't know what went wrong, but the service started to break down. My site wasn't connecting with their servers, or there was horrible lag in the connection. I tried modifying the time out settings, which helped for a while and then the proble...
Writing for skimming and writing for reading
Use short paragraphs. Add lists and subtitles. Bold your important points. Make your blog posts skimmable. You've heard all these tips on how to improve your blog posts. Now you may be wondering if your blog posts are really improved, or if people are just jumping in and out without really reading them. To really improve your blogging, I have a question for you. I'm not saying those tips are wrong. There's something to it. Lots of people love to skim blog posts, rather than really read them. Even more never read past the title. I keep seeing people pin stuff on Pinterest, without checking if...
How and why I created a free email course
The members of my email list have been teased about an upcoming email course for a while now. Today, I'm launching the course. Here's hoping everything goes well. So how and why I created this free email course? I've had a couple of different incentives for joining my email list. I hope people stick around for the content of my emails, but I know sometimes you have to give a little extra to initially spark the interest. It's an extra gift. Besides sharing my knowledge and experience for free each week, plus now also giving out monthly gifts, I also give an extra thing right away. The subscr...
3 tips for better social media
"Be insanely useful! Attend chats, use hashtags, follow more, share more, do this, do that!" At this point you are likely to be familiar with all the best practices of how to use social media to gain more followers, more shares, more likes, more conversions, and more everything. Following all the advice has turned out to be exhausting and pointless. Social media services seem rather dreadful these days. There's lots of noise, spam, misinformation, trolls and worse. So it's easy to feel overwhelmed and lost on social media. Today, I will give you three very simple tips. You can make socia...
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